What Everyone's Talking About
Posted on: Oct 23, 2018 4 min read
Affiliate marketing has become an incredibly powerful marketing strategy that businesses from all over the world have started to adopt after seeing how much success it has brought to companies that are worth hundreds of millions and that were built purely through the affiliate marketing method.
For the ones that are unaware of what Affiliate Marketing is; you or your company negotiates a deal(either a single or a contractual one) with an individual that has social influence online and that can be valuable to your company in generating more income and customers by showcasing your business to his/her followers.
It is as simple as that and has been widely practised over the last 6-7 years.
Affiliate marketing has quickly caught up to speed and has been evolving at rapid paces during 2016,17 and 18. In 2019, we are expecting a huge change in the affiliate marketing space as the method is starting to mature, meaning that anything that is fake or not of value will simply get washed away and only the quality will remain.
This will likely make the price of attention much more expensive as demand increases and influencers reduce, however, we can tell you right now that over the next 2 to 3 years, you and your business must heavily invest in affiliate marketing as influencers, especially the new ones that are appearing on the digital marketing scene are clueless as to how much their service is worth and what power it has over any other marketing method that we have seen over the last 20 years.
Affiliate Marketing 2.0 will become more and more prominent in 2019 due to the customer understanding of the social space. Another big reason for the huge change that we will be experiencing is because search engines have become smarter and customers a lot more discriminative against spam and irrelevancy online.
If you have spare resources, we highly recommend that you start to invest in social media influencers, especially on Instagram as the price of attention is cheap and the ROI is still absurdly good. - DubSEO