Smart Ways To Market Cryptocurrency

Unless you are living under a rock, you would know that cryptocurrency and blockchain have been eating up the world in the last couple of years. 2017/18 especially has been the biggest year in the cryptocurrency space ever and the numbers are growing at staggering rates which results in many companies and individuals to create their own crypto coins.

In this blog, we will show you exactly how you can market your cryptocurrency better than anyone has ever before and gain substantial success in a short period of time.

1. Keep it simple and stupid:

History shows that topics, products, services and other that are “hot” in the marketing don’t necessarily need the smartest marketing team and tons of research in order to take off.

Your potential consumers are already aware of crypto and how they can benefit from it, therefore keeping everything simple and stupid is the best strategy, especially if you are on a small budget as you won’t have to spend thousands on a marketing team, strategy and other.

Your best shot is to use Instagram and be extremely consistent on it whilst utilising the most effective and outreaching hashtags for the cryptocurrency space.

Facebook and Twitter are also two giant platforms that you MUST make the most out of if you want to reach a wider audience and speed up your process of reaching your end consumers.

2. Betransparent and open:

This is a big one. You must stay as transparent and open as possible with your customers. Be very upfront on your own website, social media and other platforms where your customers can find you.

Give your audience an insight into the team and what you are trying to solve with your cryptocurrency. You must have a unique selling point in order to get the attention of your potential clients.

In this day and age, the internet has consumed the entire world and you will have a lot of competition, therefore staying open and transparent with everything will help you reap the benefits in the long term.

3. Take massive marketing action:

We did mention how you need to keep everything simple and stupid, however, don’t forget that you must take massive marketing action if you want to get anywhere and start getting market share as there are a lot of crypto assets and start-up today, tomorrow and in the future. It will only get harder to break through in the future as we slowly adapt to this new way of financially dealing with payments on private and corporate levels.

Here are a few ways on how you can do that and get massive exposure.

• Get yourself on as many podcast shows as possible. Podcasts are extremely popular and a lot of consumer attention is there for the grab.
• Work with publishers, YouTubers and other social influencers in the space.
• Join discussions on forums like Reddit and social platforms like Twitter.
• Why not start your own YouTube or Podcast show? This will immensely help you as the cryptocurrency topic is hot all around and people want to know everyone’s opinion on everything regarding this new industry.